Context Background
What does the AI need to know before it begins?
- Background and situation
- Target audience
- Constraints and boundaries
- Source material or data
Learn some tips and tricks for free
Why is prompting so important?
The people getting real value aren't using secret tools. They've simply learned how to direct and brief AI like a capable team member.
FIRST CONTENT PROMPT COURSE
Learn to write powerful, AI-optimized prompts in 6 modules – and get hours of your week back.
Mateja Leban, NLB Group:
"After the course, AI actually saves me time instead of costing me time."
Meet Miha
Miha Kranjc is an AI trainer who helps individuals and companies put AI to work without the hype or the security headaches. He runs hands-on workshops for teams across financial/insurance, IT, manufacturing and speaks at conferences on responsible AI.
His approach is simple: AI is about people, not tools.
This course is perfect for you if ...
✍ You write a lot – blogs, descriptions, emails, ads, reports
📊 You work with data – and want to quickly summarize key insights from spreadsheets, docs, or research
📈 You prepare presentations or reports – and want quick drafts, summaries, or clarity checks
📅 You create content across multiple channels – email, LinkedIn, Instagram, websites
🧠 You think strategically – and need help structuring ideas, arguments, or concepts
🛠 You work on fast-paced projects – and need AI that quickly understands your instructions
But it's not for you if …
🧑💻 You're a developer – this course is about directing AI in plain language, not writing code or working with APIs.
📋 You just want a copy-paste prompt pack – this course teaches you the actual skill of prompting, it is not just a list of prompts to reuse without understanding why they work.
What Others Say About Working With Miha
AI became part of the team
Miha taught me how to lead AI as part of the team. Now it helps me write content, run analysis, and even come up with campaign ideas.
Petra L., Marketing Specialist, Zavarovalnica Triglav
Meet C.O.R.E. - The framework this course is built on
Master these four steps and you'll be able to build a strong prompt for any task – it's the foundation for everything else in this course.
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Objective Desired outcome
What exactly should the AI do, and why?
- Primary action
- Desired outcome or purpose
- Scope of the task
- Key elements to include
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Role Perspective
Who should the AI be, and how should it think?
- Persona and expertise
- Tone and style
- Perspective and point of view
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Execution Output requirements
How should the final result be delivered?
- Format and structure
- Length constraints
- Language and complexity
- What to avoid
Curriculum breakdown
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Module 0: How AI works?
Learn what's actually happening behind the AI tools you use every day – and why they're not all the same.
You'll learn the difference between chat and reasoning models, when to use AI search versus Deep Research, and what tools like Canvas and Projects actually change for you. -
Module 1: Mindset shift
Shift how you think about AI – from something you search, to something you delegate to.
You'll learn to treat AI like a capable intern: someone you brief clearly, not a search bar you type keywords into. -
Module 2: The Blueprint – Context & Objective
Learn the first half of the C.O.R.E. framework: Context and Objective.
You'll learn how to give AI the background it needs and define exactly what you want it to do – the foundation of every strong prompt. -
Module 3: The Delivery – Role & Execution
Learn the second half of the C.O.R.E. framework: Role and Execution.
You'll learn how to assign AI the right perspective and specify exactly how the result should look – so you get usable output, not guesswork. -
Module 4: Advanced Workflows
Move beyond single prompts and start managing full projects with AI.
You'll learn to chain prompts together, iterate on results, and handle complex, multi-step tasks from start to finish. -
Module 5: Mastery & Habit building
You'll build your own repeatable process for prompting, so strong results become second nature instead of a lucky guess.
One-Time Investment, Lifetime Use
With your purchase of the course, you get:
✔ Works with any AI tool you already use – ChatGPT, Claude, Gemini, Microsoft Copilot. Examples use ChatGPT, and there's no coding involved.
✔ Ongoing access to the online platform, where you can complete the course at your own pace.
✔ 6 educational modules (about 45 minutes each), with practical examples and exercises.
✔ Prompt templates for everyday use – for writing, analysis, automation, and strategy.
✔ Access to Miha’s personal prompt library, organized by purpose and goal.
FAQs
No. Everything is explained in plain, everyday language, and the course is built for people like editors, marketers, and other non-technical professionals – not developers. If you know how to send a message to ChatGPT, you already have everything you need to start. And if you don't, we will teach you.
Both. The course goes from the basics up to advanced workflows, so if you're just starting out, you'll build a solid foundation – and if you're already using AI daily, you'll learn how to get sharp, specific results instead of the generic answers most people settle for. Wherever you're starting from, the course meets you there.
You get 6 training modules (about 45 minutes each) with practical examples and exercises, ongoing access to the course platform so you can go through it at your own pace, ready-to-use prompt templates for everyday tasks like writing, analysis, automation, and strategy, and access to Miha's personal prompt library organized by purpose and goal. Everything works with any AI tool you already use – ChatGPT, Claude, Gemini, or Copilot – no coding required.
Here's how to access your training:
1. Go to the sign-in page.
2. Enter the email address you used at checkout.
3. You'll receive an email with a one time password.
4. Sign in with that password and select your course to start.
